![Partnership between Hive and Aira aims to drive heat pump adoption](https://phpionline.co.uk/wp-content/uploads/Aira_Hive-12-2-25.jpg)
Hive and Aira have formed a long-term, strategic partnership which they say will ‘supercharge heat pump installs in the UK’.
The move will bring together Hive’s leading smart home solutions and Aira’s intelligent heat pumps.
The organisations say that through the partnership, Aira’s intelligent heat pumps will scale across the UK through Hive’s customer referrals, providing consumers with savings on their heating costs.
Dan Rosenfield, Managing Director of Hive commented: “Our partnership with Aira brings together the best of British tech and innovative Scandinavian design to provide customers with more choice in how they electrify their home heating.
“Domestic heating is one of the largest emitters of carbon in the UK which is why we’re collaborating with other like-minded businesses to address this challenge and help customers make the switch to a lower-carbon future.”
Martin Lewerth, Aira Group CEO commented: “In some of the coldest parts of Europe such as Scandinavia, heat pump technology has been widely used to heat homes for decades, and yet, nations like the UK are still in the very early stages of adoption. Building on Hive’s leadership in the smart home space, this partnership will help solidify heat pumps as a cleaner and more affordable heating solution for UK households, increasing awareness and accessibility – and ultimately supporting the clean-energy transition.”