Glow-worm has been hitting the roads with its custom-built show vans to plumbing and heating merchants up and down the UK. Having kicked-off in Oxfordshire in June, this year’s merchant tour is seeing Glow-worm’s show vans visit 96 heating and plumbing merchants over a 12-week period, giving installers the chance to see their regional business manager and get up close to the very latest Glow-worm products.
New customers who sign up to Club Energy, Glow-worm’s loyalty programme, can get benefits from £25 cashback on their first Energy bundle registration as well as an additional £50 cashback that comes as standard on the bundle when registered on Club Energy.
Steve Cipriano, Commercial Director for UK & Ireland at Glow-worm commented: “We know how much our Club Energy installers value their relationships with our Glow-worm regional business managers and the merchant tour is a perfect opportunity for installers to reconnect with them and meet some new faces in the process too.
“Over the summer, our team of regional business managers will be visiting over 90 merchants from Southampton, right through to Glasgow. We’ve got some exciting things planned for installers who visit too, including a chance to see the latest Glow-worm products in full working order, alongside a host of competitions and prizes to give away too – it’s definitely not one to be missed.”
To find out when the Glow-worm tour is visiting a merchant near you, visit: https://www.glow-worm.co.uk/trade/club-energy/
