ATAG has announced a 14-year warranty on its range of domestic boilers as part of an ongoing commitment to produce technologically advanced heating equipment that’s built to last.
The new 14-year warranty includes both parts and labour when annual servicing is completed by an ATAG Service Provider (ASP), a registered Gas Safe engineer who has been trained by ATAG on how to fit the products. This demonstrates the manufacturer’s commitment to creating a pipeline of work for every ASP who is part of their network.
To unlock the extended warranty, ASPs need to bolt on additional equipment packages when they purchase direct. An ATAG boiler has a 10 year warranty as standard. The additional packages are:
ATAG boiler + Adey Atom Filter = 11-year warranty
ATAG boiler + Adey Atom Filter + Water Treatment Pack (WTP) = 12-year warranty
ATAG boiler + Adey Atom Filter + Water Treatment Pack + One Zone controller = 14-year warranty
This step is the first in a pipeline of product and sales innovations led by new ATAG sales director David Stolton. David says: “Our new 14-year warranty means that the homeowners can take confidence in knowing their boiler is built to last and our ASPs benefit from an even longer relationship with customers, giving them an increased sales platform.
“Our direct supply model also provides valuable reassurance in these uncertain times, product is shipped direct to their customer front doors providing installers a streamlined solution, reassuring customers and engineers who have safety concerns about visiting merchants or product contamination.
“And because a customer will never be able to buy the product direct, engineers are able to put together a quote where margins are protected.”
The launch comes as ATAG continues to expand its community of ATAG Select Partners. For more information, and to become an ASP, visit www.atagheating.co.uk/14-year-warranty
