Aico has launched its ‘Test it Tuesday’ campaign in a bid to encourage people to test their alarms weekly and help save lives.
A short video is at the heart of the campaign which has been shared across social media platforms including LinkedIn, Twitter, Facebook and Instagram.
Smoke and CO Alarms need very little maintenance and most now last for 10 years. The one thing that it is said to be vital to do with an alarm, however, is to regularly test it to make sure it’s working. A simple press of the test button on the alarm is all that is needed and could save lives.
Neal Hooper, Managing Director of Aico, commented on Aico’s new ‘Test it Tuesday’ campaign: “We produce quality Smoke and CO Alarms, but no matter what brand of alarm you have it’s important to test them. ‘Test it Tuesday’ is an easy to remember phrase and the upbeat, concise video really drives the message home: test your alarms every week to ensure all components of the alarm are working.”