Grant UK is kicking off the New Year by launching an Instagram account which is dedicated to homeowners – @GrantUK_Home. The company says its new channel will share consumer focused content, from advice about choosing a new heating system through to post-installation support for looking after installed products.
The Company already has an established following to its @MyGrantUK accounts on X, Facebook, Instagram, LinkedIn and YouTube, but its new @GrantUK_Home platform will be home to content that is specifically tailored to help homeowners.
With the addition of this new consumer channel, Grant UK’s existing Instagram has been updated to @GrantUK_Pro and it will now be dedicated to supporting heating professionals. This professional account will still include the latest news, product and service updates with more technical content also provided to help installers, merchants, housebuilders and other followers.
“Social media has an increasingly important role in helping consumers to access the information they need especially when it comes to home improvements,” writes Anna Wakefield, Head of Internal Sales and Marketing at Grant UK.
“We have developed extensive resources on our website to help consumers, such as our Knowledge Hub for homeowners searching for a new heating system and our Customer Support Centre for those already heating their homes with a Grant product, so our new @GrantUK_Home Instagram channel will make this content more readily available. Alongside our Professional account, we are looking forward to growing Grant UK’s presence on Instagram as we continue to help installers and their homeowners transition to low carbon home heating.”
To view this new Instagram account, simply search @GrantUK_Home or visit www.grantuk.com