
FlowPro, the specialist macerator range from Mark Vitow Ltd, has been named the winner of the BMA Pitchfest 2025, a live competition held during this year’s InstallerSHOW to spotlight innovation in the bathroom sector.
Pitchfest was hosted by the Bathroom Manufacturers Association (BMA), newly renamed the Bathroom Association following its relaunch announcement at the show. The competition featured rapid-fire pitches from 12 industry brands, with winners chosen by a live audience of trade professionals.
Tom Reynolds, Chief Executive of the Bathroom Association, commented: “”Pitchfest is a fast and furious highlight of InstallerSHOW. The audience love it because they get to hear information on a large range of products in a short space of time, and then cast judgment. All of the brands competing in this year’s competition had finely honed pitches and great products. Mark Vitow clearly have the knack, winning the closely fought challenge for a second year – well done!”
“We’re incredibly proud of the recognition FlowPro has received,” said Matt Fletcher, Sales Director at Mark Vitow Ltd. “The range was developed to give the trade a high-performing alternative in a space that’s long needed more choice. The response from the trade has been outstanding, and FlowPro is fast establishing itself as the go-to macerator brand in the UK.”
To learn more about the FlowPro range, view the brochure here.