Heating controls manufacturer, Drayton, has launched a new installer loyalty programme, Drayton Rewards+.
The new loyalty programme, which replaces 9º Network, is, according to the company, designed to give installers more; from perks and points, through to being part of a community of like-minded heating engineers and electricians.
On Drayton Rewards+, installers can earn points by registering products and by completing free in-platform online training courses, which can then be redeemed against a range of items from the rewards catalogue, including products, workwear, merchandise and more.
Exclusive points bonuses will be available throughout the year, which installers can hear about via emails from Clare@Drayton and Drayton’s social media channels, including The Drayton Community Facebook group.
When members claim points for products installed, they’re automatically given an extended 5-year warranty they can offer their customers.
Training modules will also be available for installers to access at their leisure with a bonus 500 points received for each module completed.
Clare Weller, Trade Marketing Manager at Drayton, commented: “For the past 75 years, Drayton has been there for installers, providing them with quality products they can rely on as well as support to help them stay ahead of the curve. To tie in with this milestone, this year we’re excited to be launching Drayton Rewards+, our new way of giving back to the installers who choose Drayton.
“Drayton Rewards+ is far more than the opportunity to collect points when fitting Drayton products; it is designed to help installers level up their skills, stay competitive, grow their business and be part of an active community of likeminded professionals. As well as all of this, our Drayton Rewards+ members will also be the first to hear the latest news from Drayton, with invitations to participate in product trials and receive exclusive product previews.”
