Brian Beattie, Director of GB Sales & Marketing at Warmflow, speaks with PHPI about the market for Heat Pumps and the training and support that the company provides to heating engineers.
Q: Are you seeing increased levels of interest in renewable technology such as Heat Pumps?
Yes, we are seeing a sharp rise in demand for renewable heating solutions, particularly air source heat pumps. This is being driven by a few key factors: increasing energy prices, greater awareness around carbon emissions and sustainability, and stronger support from government schemes that incentivise the adoption of low-carbon technologies.
For homeowners, heat pumps present a long-term solution for cutting both carbon and running costs. Installers and specifiers are also recognising this shift in the market and are looking to add renewable technologies to their portfolios. Heat pumps are not just a trend—they’re quickly becoming a vital part of the UK and Ireland’s heating future.
Q: Do you have any advice for Installers considering adding Heat Pumps to their offering?
For installers thinking about expanding into heat pump installation, now is a great time. Demand is growing and customers are becoming more aware of the benefits of renewables. Our advice would be to invest in proper training and support, and to start working with trusted, well-established manufacturers who can guide you through the learning curve.
Heat pumps differ significantly from traditional fossil fuel boilers in areas such as system design, sizing, and installation. Taking the time to fully understand how to match a heat pump to a property is crucial. At Warmflow, we strongly encourage installers to take advantage of our free in-depth training and technical support resources. Being equipped with the right knowledge will not only help with successful installations but also build trust and confidence with your customers.
Q: What kind of training is available from Warmflow?
At Warmflow, we believe in equipping installers with what they need for success. This is why we offer free in-depth product training at over 10 training centres across the UK.
Our training covers all essential aspects, including system design, installation, commissioning, and ongoing maintenance. Courses are led by experienced Warmflow professionals, ensuring installers gain valuable, recognised skills. Our goal is to empower installers with the knowledge and confidence needed to grow their business in the renewable heating sector.
Q: What are the key features of Warmflow’s Zeno range of Heat Pumps?
The Zeno range of air source heat pumps has been engineered for performance, efficiency, and ease of installation. Key features include:
– High efficiency with SCOPs (Seasonal Coefficient of Performance) of up to 4.9
– Quiet operation thanks to advanced acoustic insulation and smart fan design
– Compact, modular design for easy installation in a range of domestic settings
– Built-in weather compensation and smart control integration
– Reliable performance in low outdoor temperatures, ideal for UK and Irish climates
– Smart control with Warmflow’s WarmLink technology, commission & maintain your installations remotely using the 4G enabled app*
These features combine to make the Warmflow Zeno R290 Air Source Heat Pump a reliable and user-friendly choice for both installers and end users.
*subject to terms & conditions
Q: What kind of feedback have you had from engineers installing the Zeno Heat Pump?
The feedback we’ve received from installers has been overwhelmingly positive. Engineers particularly appreciate how straightforward the Zeno system is to install, especially the plug-and-play design and integrated components that reduce time on site. Installers have also highlighted the helpfulness of our technical support—whether that’s through pre-installation guidance, phone support during installation, or assistance with commissioning.
Many have said that the Zeno range gives them the confidence to take on more renewable projects.
Q: What level of on-going maintenance is required?
Zeno heat pumps are built for long-term, low-maintenance operation. We recommend an annual service, which includes checking filters, ensuring system pressure and flow rates are correct, inspecting electrical connections, and cleaning key components. This level of maintenance helps optimise system efficiency and extends the life of the unit. Our heat pumps are designed with durability and ease of service in mind, making ongoing upkeep straightforward for engineers and hassle-free for homeowners.
Q: Do you have an Approved Installer scheme?
Warmflow Connect is an installer scheme platform designed for engineers to register Warmflow appliances, activate warranties, and earn reward points. When a homeowner contacts Warmflow in search of a local installer, we use the platform to locate and recommend an approved installer near the project location.
Q: What is Heat Pump Assist+?
The Warmflow Heat Pump Assist+ programme is designed to support non-MCS (Microgeneration Certification Scheme) accredited installers in entering the growing heat pump market. This initiative is facilitated through an MCS umbrella scheme operated by Warmflow’s accredited partner, Microgeneration Support Services (MSS). This enables installers without MCS certification to carry out MCS-compliant installations under MSS’s accreditation.
This arrangement allows homeowners to access government incentives, such as the Boiler Upgrade Scheme (BUS), which offers grants of up to £7,500 in England and Wales, and up to £9,000 through Scotland’s Home Energy Scotland scheme. By partnering with MSS, installers can expand their services without the immediate need for individual MCS accreditation.
IMAGE: Warmflow
